Privacy Policy
Effective Date: April 19, 2026 | Last Updated: April 19, 2026
Lead Tract ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website lead-tract.com (the "Site") and use our services.
1. Information We Collect
1.1 Information You Provide Directly
When you interact with us — whether by filling out a form, contacting us via email, or applying to join our agent network — we may collect the following information:
- Full name
- Email address
- Phone number (including mobile number)
- Real estate license information
- Brokerage name and location
- ZIP codes or service areas of interest
- Property details (for prospects/leads)
1.2 Information Collected Automatically
When you visit our Site, we may automatically collect certain technical information, including your IP address, browser type, operating system, referring URL, pages visited, and the dates and times of your visits. We may use cookies or similar tracking technologies to collect this information.
2. How We Use Your Information
We use the information we collect for the following purposes:
- To operate, maintain, and improve our services
- To match qualified seller leads with real estate agents in relevant geographic areas
- To facilitate live introductory calls between prospects and agents
- To communicate with you about our services, including via email and SMS/text message
- To process payments and manage accounts
- To comply with legal obligations and enforce our Terms of Service
3. SMS/Text Messaging Policy
By providing your mobile phone number and opting in to our text messaging program, you consent to receive text messages from Lead Tract related to our services, including but not limited to: lead notifications, introductory call scheduling, service updates, and account-related communications.
- Message Frequency: Message frequency varies based on lead availability and service interactions. We will not send more than necessary to fulfill the purpose of our service.
- Message & Data Rates: Standard message and data rates may apply depending on your mobile carrier and plan. Lead Tract is not responsible for any charges incurred from your carrier.
- Opt-Out: You may opt out of receiving text messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a single confirmation message. You will no longer receive text messages from us unless you re-subscribe.
- Help: For assistance, reply HELP to any message or contact us at support@lead-tract.com.
- No SMS Data Sharing: We will not share, sell, rent, or otherwise disclose your mobile phone number, opt-in status, or any SMS consent data with any third parties or affiliates for marketing or promotional purposes. This includes sharing with any third-party advertising networks, data brokers, or aggregators. SMS opt-in consent data is used solely for the purpose for which it was collected — to send you service-related text messages from Lead Tract.
- Consent Revocable: Your consent to receive SMS messages is not a condition of purchasing any goods or services from Lead Tract. You may revoke your consent at any time.
4. How We Share Your Information
We do not sell your personal information. We may share your information in the following limited circumstances:
- With Real Estate Agents (for Prospects): If you are a homeowner/prospect who has been qualified and has consented to speak with an agent, we will share relevant information (name, property details, contact information) with the matched real estate agent solely for the purpose of the introductory call and potential representation.
- With Service Providers: We may share information with third-party vendors who help us operate our business (e.g., payment processors, hosting providers, SMS/communication platforms). These providers are contractually obligated to use your information only for the purpose of providing services to us.
- For Legal Compliance: We may disclose information if required by law, regulation, or legal process, or if we believe disclosure is necessary to protect our rights, safety, or the safety of others.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, or as required by law. SMS consent and opt-out records are retained for a minimum of five (5) years to comply with carrier and regulatory requirements.
6. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
7. Your Rights
Depending on your jurisdiction, you may have rights related to your personal information, including the right to access, correct, delete, or port your data. To exercise any of these rights, contact us at support@lead-tract.com. We will respond to your request within a reasonable timeframe and in compliance with applicable law.
8. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a minor, we will take steps to delete it promptly.
9. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will post the revised version on this page and update the "Last Updated" date above. We encourage you to review this policy periodically.
10. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Lead Tract
Email: support@lead-tract.com
Terms of Service
Effective Date: April 19, 2026 | Last Updated: April 19, 2026
Welcome to Lead Tract. These Terms of Service ("Terms") govern your access to and use of the website located at lead-tract.com (the "Site") and the services provided by Lead Tract ("we," "us," or "our"). By accessing our Site or using our services, you agree to be bound by these Terms. If you do not agree, please do not use our services.
1. Description of Services
Lead Tract is a lead generation service that connects pre-qualified homeowner prospects ("Leads") with licensed real estate agents ("Agents"). Our process involves generating leads, qualifying them through direct human contact, and facilitating a live introductory call between the Lead and the Agent. Agents pay a flat fee per qualified lead only after the introductory call has taken place and the Agent has elected to accept the lead.
2. Eligibility
To use our services as an Agent, you must be at least 18 years of age, hold a valid and active real estate license in the state(s) in which you operate, and have the legal authority to enter into these Terms. By using our services, you represent and warrant that you meet these requirements.
3. Agent Responsibilities
As an Agent using Lead Tract, you agree to:
- Provide accurate and current information when registering for our services
- Respond to lead notifications promptly and professionally
- Participate in scheduled introductory calls in a timely and professional manner
- Pay the agreed-upon flat fee for any lead you choose to accept after the introductory call
- Treat all prospect information as confidential and use it solely for the purpose of providing real estate services
- Comply with all applicable federal, state, and local laws, including real estate licensing laws and the Telephone Consumer Protection Act (TCPA)
4. Lead Exclusivity
Each qualified lead is provided exclusively to one Agent. Once a lead has been accepted and paid for by an Agent, Lead Tract will not provide the same lead to any other Agent. If an Agent declines a lead during or after the introductory call, Lead Tract reserves the right to offer that lead to another Agent.
5. Fees and Payment
Lead Tract charges a flat fee per accepted lead. The fee amount will be communicated to the Agent prior to the introductory call. Fees are due promptly upon acceptance of the lead. Lead Tract does not charge referral commissions, percentage-based fees, subscriptions, retainers, or require long-term contracts. All fees are non-refundable once a lead has been accepted by the Agent.
6. No Guarantee of Results
Lead Tract provides qualified introductions between Leads and Agents. We do not guarantee that any lead will result in a listing agreement, closed transaction, or any specific financial outcome. The Agent is solely responsible for their own sales process, follow-up, and client relationships after the introductory call.
7. SMS/Text Messaging Terms
By providing your mobile phone number and opting in to receive text messages from Lead Tract, you agree to the following:
- You consent to receive text messages from Lead Tract related to our services, including lead notifications, scheduling confirmations, and service updates.
- Message frequency varies. Standard message and data rates may apply.
- You may opt out at any time by replying STOP to any message. Reply HELP for assistance.
- Your consent to receive text messages is not a condition of using our services or purchasing any product.
- We will not share your mobile number or SMS opt-in consent data with third parties for marketing purposes.
- Carriers are not liable for delayed or undelivered messages.
- For support, contact support@lead-tract.com.
By opting in, you also acknowledge and agree to our Privacy Policy, which describes how your information, including mobile number and consent data, is collected, used, and protected.
8. Intellectual Property
All content on the Site — including text, graphics, logos, brand marks, and design elements — is the property of Lead Tract and is protected by applicable intellectual property laws. You may not reproduce, distribute, modify, or create derivative works from any content on this Site without our prior written consent.
9. Limitation of Liability
To the fullest extent permitted by law, Lead Tract and its officers, directors, employees, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of our services, including but not limited to loss of revenue, loss of business opportunities, or loss of data. Our total liability to you for any claim arising from these Terms or your use of our services shall not exceed the total fees you have paid to Lead Tract in the twelve (12) months preceding the claim.
10. Indemnification
You agree to indemnify, defend, and hold harmless Lead Tract and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) arising from your use of our services, your violation of these Terms, or your violation of any applicable law or regulation.
11. Termination
Either party may terminate this relationship at any time, for any reason, with or without notice. Lead Tract reserves the right to suspend or terminate your access to our services if we believe you have violated these Terms or engaged in conduct that is harmful to our business, our Leads, or other Agents. Upon termination, your obligation to pay for any previously accepted leads remains in effect.
12. Governing Law
These Terms shall be governed by and construed in accordance with the laws of the applicable jurisdiction in which Lead Tract operates, without regard to conflict of law principles.
13. Dispute Resolution
Any dispute arising from or relating to these Terms or our services shall be resolved through good-faith negotiation between the parties. If a resolution cannot be reached within thirty (30) days, either party may pursue mediation or binding arbitration in accordance with the rules of the American Arbitration Association.
14. Modifications
We reserve the right to modify these Terms at any time. Changes will be effective upon posting to this page. Your continued use of our services after any changes constitutes your acceptance of the revised Terms.
15. Severability
If any provision of these Terms is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.
16. Entire Agreement
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Lead Tract regarding your use of our services and supersede all prior or contemporaneous communications, whether oral or written.
17. Contact Us
If you have questions about these Terms, please contact us at:
Lead Tract
Email: support@lead-tract.com